Browsing HCMIU Thesis by Author "Minh, Nguyen Tan"
Now showing items 1-20 of 23
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Analysis consumer purchase intention toward frozen fruits and vegetables
Phuong, Dang Hien (International University - HCMC, 2018) -
An Assessment of employee loyalty an in depth understanding in the case of five - star international hotels in Ho Chi Minh city (Front office department)
Nguyen, Le Vu Khoi (International University - HCMC, 2018)Hospitality industry is growing more and more every single day which means human resource is one of the most important things that every organization should consider. That being said, organizations have been struggling ... -
Culture dimensions and ambidexterity: does it trigger innovation? - An empirical of higher education level in HCM City
Chau, Van Bao (International University - HCMC, 2017)Research aims to examine the relationship between culture dimensions defined by Hofstede and innovation practice through a mediated variable called ambidexterity by structural equation modeling approach. Organization ... -
The determinants of customer intention to engage in negative electronic word of mouth - The case of grab service
An, Le My (International University - HCMC, 2019)Grab lately has grown into a power in ride-hailing app industry in Vietnam with a large amount of vehicles. Paralleling with the development, Grab seems not to be able to control the service quality since an increasing ... -
The effects of leadership styles on employee engagement- A study in service industry in Ho Chi Minh city, Vietnam
Chien, Ngo Hoang (International University - HCMC, 2017)The purpose of this research is to empirically explore the effect of leadership styles on employee engagement in service sector in Ho Chi Minh City. Quantitative method was applied in this study. Statistical techniques ... -
Employee engagement on business operation - A case in education sector
Bao, Le Cao (International University - HCMC, 2017)The impact of employee engagement on human resource management (HRM) has been widely studied and many positive results have come up. Since Kahn‟s study (1990), many other researchers have based on his theory (mainly ... -
Exploring the factors affecting organization commitment
Nga, Phan Thi (International University - HCMC, 2017)This research aims to measure the impact on independent variables including Pay, Promotion Opportunities, Relationship with Supervisor, Fringe Benefit and Nature of Work on Organization Commitment through Job Satisfaction. The ... -
Factors affect productivity of direct workers in manufacturing industry - The case of Bosch Vietnam
Tram, Nguyen Thi Bich (International University - HCMC, 2017)Nowadays, with the increasing in the competitive advantage in the globalized competition, productivity is always a key factor influencing profitability, competitiveness and the growth of a firm. Because of that reason, ... -
Factors affect the decision to use e-wallet of middle-aged adults in Vietnam
Minh, Nguyen Khanh (International University - HCMC, 2019)Nowadays, globalization is a natural developing trend of many nations all over the world. Each country always attempts to catch up with that trend. In Vietnam, there are also a trend that people use the e-payment technology ... -
Factors affecting college student's intention to use social networking sites for job search - A case study of linkedin in Vietnam
Dat, Luong Hoang (International University - HCMC, 2019)This paper investigates the factors influencing the intention of Vietnamese college students to use LinkedIn for job seeking. Guided by the Behavioral Reasoning Theory (BRT) and Theory of Planned Behavior (TPB), a research ... -
Factors affecting the intention of white-collar employees to use e-wallet - Case in Ho Chi Minh city, Vietnam
Thanh, Nguyen Le Xuan (International University - HCMC, 2019)In this 4.0 era, technology is everywhere and innovation is a must for this “movement and development” life. Lately in Vietnam, there‟s a booming of E-Wallet - cashless payment - in which it‟s doubling in value as compared ... -
Factors affecting the online selling intention via e-commerce platform - The case of Shopee
Bich, Huynh Ngoc (International University - HCMC, 2019)Merchandising via online has just arrived to the market in Vietnam in recent years but it strongly affect to trade transaction of both sellers and buyers. The objective of the study is: Based on the results of factors ... -
Factors affecting turnover intention among frontline service employees in HoChiMinh City - The mediating role of emotional exhaustion
Linh, Quach Thi Thuy (International University - HCMC, 2017)Although high turnover rate is regarded as a distinct feature of service industry, it is still crucial for managers to reduce the turnover rate among frontline employees, since turnover carries with it some expense in both ... -
Factors affecting voluntary turnover intention of white collar employees in Ho Chi Minh city, Vietnam - 8 forces framework approach
Nhi, Nguyen Quynh Yen (International University - HCMC, 2018)This research aims to study reasons why white-collar workers within services and trading sector decide to stay or leave their organizations. Voluntary turnover has never fallen out of top considerable issues about business ... -
Factors contribute to employer attractiveness implication for attracting new graduates in Ho Chi Minh city
Dinh, Nguyen Ngoc Lan (International University - HCMC, 2017)Employer nowadays have to face many challenges in attracting and recruiting the right talent due to changes in demographics as well as work preferences among generation Y. This requires the company to generate their own ... -
The factors impact audiences' behavior on usage intention toward livestream service
Yen, Pham Ngoc Hoang (International University - HCMC, 2018)In the recent years, a number of audiences are watching channels through live streaming platform, and the development of live-stream service has increased rapidly. As the phenomenon of social live stream service (SLSS) ... -
Factors influencing purchase intention of millennials towards fast fashion products
Han, Vuong Gia (International University - HCMC, 2018)The continuous integration of globalization trend and the development of information technology in general and social media in specific, have expanded the boundaries of many industries in Vietnam including fashion industry. ... -
The impact of emplyee's motivation on job performance at new world saigon hotel
Ngoc, Tran Hong (International University - HCMC, 2017)This study is aimed to explore the impact of employees’ motivation to job performance at New World Saigon Hotel. Quantitative method has been approached in this study following by random questionnaire distributing for data ... -
The influence of parasocial interaction between Vietnamese youtube vloggers and their viewers on viewers' travel intention & ewom engagement intention
Xuan, Nguyen Hoang Minh (International University - HCMC, 2018)This paper examines the parasocial interaction (PSI) between travel Youtube vloggers and their viewers and how this interaction affects viewers’ decision to travel and their electronic word-of-mouth engagement. Quantitative ... -
An investigation of factors impacting generation Z'S career choice intention
Lan, Tri My (International University - HCMC, 2019)The paper is aimed to investigate the factors impacting career choice intention of Generation Z as a supportive information for human resource in Vietnam for future recruitment. The study is conducted by quantitative ...