Browsing Master of Business Administration, Economics, Finance and Accounting by Subject "Customer loyalty; Service quality"
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Analyzing factors that affect customer loyalty in retail banking: The case od BIDV Ben Thanh branch
(International University - HCMC, 2015)Vietnam’s economy is more and more developing which creates more changes to gain success and competition for the finance market in general and the banks in particular. The banks force to innovate continuously to gain the ...